OR17 Healthcare in Emerging Markets, a focus on Latin America with Susana Oliva, Managing Partner of Bigfoot
Episode 17
Susana Oliva, CEO of Big Foot discusses the mindset companies must poses if they want to enter the healthcare markets in Latin America. In this interview, we take a non-traditional approach with Susana as our marketing guest giving advice to healthcare companies looking expand their businesses to improve healthcare outcomes in Latin America.
Closing thoughts: Healthcare is not the only industry in change, all industries are changing. We must be wary and thoughtful about how we collaborate with other industries.