Outcomes Rocket Network – Weekly (09.12.22): this mp3 audio file was automatically transcribed by Sonix with the best speech-to-text algorithms. This transcript may contain errors.
Saul Marquez:
Hey everybody. Saul Marquez with the Outcomes Rocket, welcome back to the podcast. This week’s summary is super exciting on the Outcomes Rocket Network, we’ve got some incredible episodes. Let me share with you what we covered this week.
Saul Marquez:
On our main channel Outcomes Rocket podcast, with me, your host. I interviewed Jason Hannon. He’s the executive director and CEO at Mainstay Medical. Now he’s talking about a technology called ReActiv8. It’s a new groundbreaking therapy approach that helps patients with back pain, in particular chronic low back pain. He explained how ReActiv8 works through neurostimulation with the patient’s participation to activate their muscles, in particular the multifidus muscle generating stability in their spine. He, he shares that patients can feel significant improvement in under three years, an incredible outcome for back pain treatment. Listen there, and basically, within the last three years, they’ve done studies, and in three years, they’re able to have reproducible improvements in lower back pain. So the relief happens pretty, pretty quickly and it lasts that long. So previously, spine surgeons and pain, pain doctors didn’t really have a way to treat chronic low back pain like this, you know, and now that there’s an opportunity to do this with neurostimulation to the multifidus, an incredible opportunity that has long-lasting exists, make sure you check out that podcast with Jason on the Outcomes Rocket with me.
Saul Marquez:
On Marketing Mondays, the amazing Andrea Borcea interviews Brian Maurer. He’s a co-founder of Bristle Health. They talked about how Bristle makes oral microbiome tests to facilitate taking care of your own oral health, highlighting its importance and why it’s been a marketing challenge for them, as there’s an educational component intertwined in order to convince consumers that they should care. This is how it works, you know, making sure that you have the right product-market fit and that you’re messaging it right, and where is the consumer in the adoption cycle? Are they already aware of the solution and they need to adapt it? Or is this a brand new thing that they have to learn about, all things that we should consider, whether it’s dental and oral health or if it’s regular, everyday health or mental health. We have to be conscious of this, and in this episode with Brian, that Andrea hosts, we talk about some of those tactics and tools that you too can use in your company.
Saul Marquez:
And of course, the SONSIEL podcast welcome Andrea Jaramillo, a hospice nurse, a Forest Therapy Guide, and also nurse farmer. In this episode, they discuss finding what nursing means to you and designing a career that is suitable for yourself, and that makes you happy. They talked about forest therapy and about food as a social determinant of health. Listen to that episode on the SONSIEL podcast.
Saul Marquez:
Then we have the SEMPRE Health podcast hosted by Kyle Wildnauer-Haigney. Now, you guys probably remember Kyle, he was leading our Outcome’s Rocket Pharma podcast, and we’ve rebranded that podcast to be the SEMPRE Health podcast. So Kyle’s no stranger to the Outcomes Rocket. He had Bharti Rai on the podcast. She’s the vice president of Commercial Excellence Insights and Analytics at Novartis. They talked about how pharma as an industry has got to look at health care as a whole as opposed to medication only. Bharti explained how digital transformation in pharmaceuticals and life sciences can improve health care outcomes beyond the pill, from their financial standpoint and range of possibilities, currently, they’re focusing on the digital customer experience and customer-centricity. Tune in to learn more about what they’re doing at Novartis and the work that Bharti and her team are up to with that interview on the SEMPRE Health podcast.
Saul Marquez:
And then, I always love digging into informatics with the amazing TJ Southern on the Future of Global Informatics, she interviewed Madeline Stadler, she’s a nurse at Duke University Hospital. They discussed education around nursing informatics. Madeleine reflected on her education and highlights the importance of knowledge, application and practice in the field. They shared valuable information like how the Quantitative Management Health Analytics Master’s program at the, at the Fuqua School of Business at Duke University combines the business and technical sides of health analytics and analytics. So, so definitely something that you got to learn about. And another very interesting program around Nurse Informatics.
Saul Marquez:
And on the LabOps Leadership Podcast, Dr. Samantha Black talks with Larina Burke, Hyasynths Bio’s Laboratory Manager talks about what her role as a laboratory manager in a small company entails. As a lab manager, she has a broad spectrum of responsibilities, but she highlights leadership, relationship building, and developing communication as some of the most important tasks she takes on. She explains how Hyasynth Bio is the only company that produces a CBD isolate from yeast fermentation and how being part of the LabOps Unite community has opened up many new opportunities for her. It’s an incredible opportunity to dive into lab ops, laboratory operations, and the impact it’s making to speed up drugs from the bench to the cabinet and into your hands. Dial into this podcast to learn more, and this particular one with Larina Burke is awesome.
Saul Marquez:
Closing the week, we had another episode on our main channel, The Outcomes Rocket. We had Tony Benedict, he’s the CEO at Omicron Partners. He talked to us about how the fundamental business model for delivering patient care hasn’t changed in about half a century, and why the health care industry is about 20 years behind other industries, both from a technology and operations perspective. Tony talked about how business transformation and innovation can happen from acquiring new technologies to reorganizing certain groups to make more process-based approach for operational improvements. He’s got a really interesting background, previously a chief supply chain officer, as well as chief innovation officer at multiple health systems across the US, now leading the ship and leading the charge at Omicron Partners. Lots of insights to be pulled from that podcast with Tony, big thanks to him for, for sitting down with me for that chat.
Saul Marquez:
So I want to, I want to park here for a second and say thank you so much for supporting the podcast. A big thanks to all of our hosts and the amazing guests that they’ve invited. A big thanks to all of you for taking part in the podcast, but also all of you for listening. I want to, I want to just say that if something this week resonated with you, as I always say, don’t just listen, take action. And part of that action, I invite you to send us your feedback. Send me an email at Saul S A U L@outcomesrocket.com and I’d love to hear how we’re doing from you. Or you could just leave us a note in, in podcasts, Apple Podcasts reviews. Give us a rating, give us a review. I’d love to hear from you. It would make a big difference for us when you do that, and look forward to connecting with you soon. Thank you.
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